The Association of Tour Operators and Travel Agents of the Czech Republic

Novinky

ACCKA representatives participated the 117th ECTAA semi-annual meeting in Kuala Lumpur

AČCKA representatives participated meeting of ECTAA which was held from 7th to 8th May 2018 in Malaysia.

ECTAA, the European Association of Travel Agents and Tour Operators, has been invited by Tourism Malaysia to hold its semi-annual meeting in Kuala Lumpur, Malaysia. This is the first time that ECTAA meets in South East Asia. A delegation of more than 40 CEOs and Presidents of travel agents and travel agents’ associations came to Kuala Lumpur to discuss market and policy developments impacting on the travel trade. It is also an opportunity for Malaysian incoming travel agents to engage with professionals of the European outbound source markets to foster relations and grow the European outbound travel market to Malaysia.

This semi-annual meeting in Kuala Lumpur was part of the ‘Preferred Destination’ agreement signed between ECTAA and Tourism Malaysia to help boost the visibility of Malaysia in Europe by promoting it through the network of travel agents and tour operators across Europe, highlighting the gems of this destination: beautiful beaches, fascinating history and culture, a vibrant metropolis, amazing wildlife and nature, delicious food and lots of authentic and thrilling experiences to make.

ECTAA intends to contribute to the Visit Malaysia 2020 (VM2020) campaign of Tourism Malaysia, that is projected to welcome 36 million tourists to Malaysia. There is an increasing interest from Europeans to travel to Malaysia, which should help reaching this ambitious target.

From the ACCKA point of view, besides the highly beneficial professional dimension of the conference, can be appreciated especially the deepening of friendly relations with partner associations and the creation of new links during the informal part of the session. In this context, it is also worth to mention the excellent follow-up program which introduced the participants to Langkawi and Borneo.

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